Bob Casey: Beyond the Podcast

I recently interviewed inventor Bob Casey for the Lemelson Center’s podcast series. As with many people I’ve interviewed, Bob had many interesting stories to share—far more than can be contained in a 20-minute podcast. Although our podcast focused on the debut of the dual turntable system, Bob also told us how he ended up donating objects to the National Museum of American History and about his military career.

Bob shadowed his father Edward P. Casey (a pioneer in commercial sound system design and installation) on many of his sound system projects.  His father built a rectangular box with two multi-speed transcription turntables inside for a religious event. After the event his stored it away. Years later, Bob took the discarded box and used it in 1958 to present prerecorded music at teenage dances by combining his father’s dual turntable box with two special Hi Fi horn speakers. This was the first time that dual turntables were used at a dance to play prerecorded music—introducing a whole new format of entertainment nearly ten years before the technology became the standard of every DJ. The equipment gave Bob the advantage he needed to put on some of the best dances in the area and he was asked to run “Record Hops” in other venues including country clubs and parks.

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Now retired in upstate New York, Bob was cleaning out some old equipment from his shed, separating it into “throw” and “keep” piles. That first dual turntable system went into his “throw” pile. Fortunately, one of Bob’s friends told him he was crazy if he threw it out. After photos of the dual turntable box appeared in books about DJs, Bob was encouraged to contact someone about finding it a good home. Upon contacting the National Museum of American History in 2012, curator Eric Jentsch requested a few photos of the turntable. Eric assumed he would get a few photos of the device sitting on a tabletop, but Bob took this opportunity to photograph it in the environment it originally debuted. He reassembled the entire system in the same high school gym he first played it at in 1958—St. Eugene’s in Yonkers, NY. It was a wonderful way for Bob to have one last experience with the equipment before giving it to the national collections.

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While interviewing Bob, I discovered that the inventiveness and resourcefulness demonstrated by his invention also shaped his military career. While stationed in an infantry outfit in Germany in 1967, Bob’s reputation earned him an audition—though he didn’t know it at the time. One day, while visiting the flagship station (network) of the American Forces Network –Europe in Frankfurt, Germany, the Head of Network Production, who had previously met him, casually asked Bob to put together a few promos for radio. Bob furiously put some things together on reel to reel tape but the officer started to play it before Bob thought it was completed.  Bob tensely watched as the officer listened to his improvised radio intros. The officer said he loved it and offered Bob a position at the network.  After only six days on the job, another twist of fate redirected Bob. As part of the military “lottery system,” he was given orders for Vietnam. However, by taking an audition that was so bad that it was good, and with many letters of commendation from the European station, his abbreviated position in Germany allowed him to serve his time in Vietnam as Head of Radio Production for AFVN. Without his skills to invent and create on the spot there’s no telling where he might have ended up.

Listen to our podcast with Bob Casey.

Inspiring Bicycle Innovation

One of the best things about meeting inventors where they work is getting to see their spaces of inventions. How do companies design their buildings to encourage employees to be creative and inventive? The Massachusetts Institute of Technology (MIT) was designed with an “Infinite Corridor”—a hallway that runs through the main buildings of MIT—whose design encourages workers to bump into each other on their way from one place to another and share ideas. Keeping this in mind, I took special note of building design on a recent visit to Trek Bicycle’s headquarters in Waterloo, WI.

ExteriorTrek has created a bicycle-filled environment where employees always have bicycles on their minds and within sight. It begins even before arriving at work. Trek highly encourages its employees to commute by bicycle—a definite motivational challenge once the snow begins to fly. They also have an exercise room on site so that employees can continue to bike even when it does snow.

Trek emphasizes green energy, so it seems natural that the building uses on natural materials such as wood, natural lighting, and earth tone colors to create a comforting space and to help their workers think along ecological lines.

A cubical-style layout facilitates conversation among employees. If you think that this type of layout would have no room for bikes, think again. Almost every cubicle has its occupant’s bike parked outside of it. Not only are bikes typically parked outside them, but the work spaces also have bike components hanging above them. The building also offers many cork and white boards in public spaces for employees to quickly share their thoughts and ideas—and for others to read and be inspired by them.

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APicture 002Trek’s headquarters contains a manufacturing section that allows designers to rapidly prototype ideas and concepts. Manufacturing on-site also allows them to wheel newly completed models next door to their photography studio. Housing their marketing and PR team alongside everyone else allows for and in-depth understanding of the products they market. Also, being located on the limits of a small town gives Trek employees the advantage of easily wheeling out new bikes for a test ride.

Trek has created a space to inspire bicycle innovation—literally surrounding employees with bicycles, from the individual components to the final, complete form.

Trek was the first company to incorporate carbon fiber into their bike frames and is also the first bicycle company to explore recycling carbon fiber bike frames. In our latest podcast, Jim Colegrove, senior composites manufacturing engineer at Trek, describes the evolution of carbon fiber frames at Trek and discusses how Trek inventors work together to create a better ride.